Wednesday, November 4, 2026

What’s Working

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ConnectionUpworthy

Overwhelmed by all the ‘sentimental’ objects you’re saving? A new study reveals a better way.

In a world overwhelmed by clutter and sentimental objects, a fresh perspective emerges from recent research: the key to harnessing the true value of keepsakes lies in their use, not their storage. The study, published in the Journal of Consumer Psychology, demonstrates that regular use of sentimental items, such as keychains decorated with cherished memories, enhances their emotional significance. This approach offers a liberating alternative to the guilt-driven hoarding of sentimental objects, suggesting that the memories invoked through use are far more enduring than the items themselves.

This revelation is particularly timely in the face of America's growing self-storage crisis, where a significant portion of the population struggles under the weight of accumulated possessions. By encouraging individuals to engage with their sentimental items actively, the study not only alleviates the burden of clutter but also deepens the personal connections to the past. This paradigm shift invites a broader conversation about how we define and preserve our legacies, urging us to embrace the everyday utility of our heirlooms and mementos.

Constructive analysis

The constructive-journalism lens: not just what happened, but what works.

The problem
The challenge of managing overwhelming sentimental clutter in a consumer-driven society.
The actions
Researchers conducted experiments to understand the impact of using versus storing sentimental objects, encouraging the use of sentimental items to enhance their emotional value.
Evidence of progress
In the study, participants who regularly used their sentimental items reported stronger connections to them compared to those who stored them away.
What we can learn
Others can learn to combat clutter by integrating sentimental objects into daily life, thereby strengthening personal connections and reducing the psychological burden of storage.
PERMA profile of this story

How this story scores across the PERMA dimensions.

Positive Emotion
8
Engagement
9
Relationships
7
Meaning
8
Accomplishment
6
PERMA

Character strengths in play

Top VIA strengths this story embodies.

  • Curiosity

    Research by Dan Grossman and colleagues in the Journal of Consumer Psychology set out to measure sentimental value and, crucially, see how it can change over time.

  • Perspective

    Scientists now suggest that using that fine china regularly will likely help you feel a stronger connection to your parents and grandparents, rather than storing it in a massive cabinet where it gathers dust.

  • Hope

    The new research opens up a wonderful new possibility: use it if you can, and consider ditching everything but a handful of real keepers.

Try this today

Select a sentimental object you have stored away. Use it in your daily routine for a week and reflect on how your connection to it changes. Notice if the memories it evokes become more vivid and meaningful.